Daily essentials for homes shared with cats and dogs. Shop all

A cleaner reset for everyday fur

Lift fur. Dock. Reset.

FurLoop turns reusable fabric care into a simple loop with a broad pickup surface and a dock that cleans the cleaner.

Lift fur. Dock. Reset.

Three ideas, one calmer routine

Designed around the life they actually live.

Each decision begins with pet behavior, then earns its place in the home through clarity, comfort and restraint.

01

Broad directional pickup

The wide surface is planned for repeat passes across soft furnishings.

02

The dock does the reset

One movement through the stand clears the working surface.

03

See what was collected

A lower window makes the contained fur path easy to understand.

The useful part is the whole loop, not just the roller.

Closer by design

The useful part is the whole loop, not just the roller.

Pickup surface, comfortable handle, cleaning throat and collection chamber work as one visible system.

  • ✓Directional pickup surface
  • ✓Self-cleaning dock
  • ✓Visible collection window
PawNovi FurLoop Self-Cleaning Hair Remover

The PawNovi approach

Start with the pet. Then design the object.

A qualitative look at the everyday details we prioritize. No laboratory claims, inflated scores or named competitor comparisons.

PawNovi FurLoop Self-Cleaning Hair Remover

Care architecture

Empty the fur, not a roll of disposable sheets.

The collection chamber is planned to open for a direct, repeatable emptying routine.

  • ✓Reusable working surface
  • ✓Contained collection path
  • ✓Open chamber access

The life around the product

A little less fur between you and the sofa.

FurLoop makes room for shedding, cuddling and beautiful furniture to coexist more easily.

$39.00 USD
A little less fur between you and the sofa.

Before you bring it home

Clear answers, without the fine-print fog.

Who is PawNovi FurLoop Self-Cleaning Hair Remover designed for?

Cat and dog homes with fabric sofas, cushions, bedding or car upholstery.

How should I introduce it to my pet?

Test the directional surface on a small inconspicuous fabric area before wider use.

What should I know about ongoing care?

Follow final supplier guidance for fabric compatibility and cleaning the pickup surface.

Where can I find shipping and return information?

Delivery estimates appear during checkout. Read our current shipping policy and return policy before ordering.

Concept-stage transparency: final dimensions, materials, performance specifications, compatibility and certifications are still subject to supplier validation. We will update this page before general availability rather than publish unverified numbers.