Daily essentials for homes shared with cats and dogs. Shop all

A slower moment on demand

Unfold a calmer ritual.

CalmLick turns a simple reward into a focused, tactile moment that prepares and stores with unusual ease.

Unfold a calmer ritual.

Three ideas, one calmer routine

Designed around the life they actually live.

Each decision begins with pet behavior, then earns its place in the home through clarity, comfort and restraint.

01

Three ways to explore

Distinct texture fields vary the path across one calm surface.

02

Fold away neatly

The tri-fold form reduces the awkward footprint between uses.

03

Ready for real routines

A low flexible profile moves easily between home, grooming and travel.

Texture creates the journey.

Closer by design

Texture creates the journey.

Rounded channels, soft nubs and shallow pockets give each panel its own pace and pattern.

  • ✓Three tactile fields
  • ✓Flexible fold lines
  • ✓Soft scalloped perimeter
PawNovi CalmLick Foldable Enrichment Mat

The PawNovi approach

Start with the pet. Then design the object.

A qualitative look at the everyday details we prioritize. No laboratory claims, inflated scores or named competitor comparisons.

PawNovi CalmLick Foldable Enrichment Mat

Care architecture

From preparation to storage in a few clear folds.

The mat opens fully for serving and returns to a slim, composed form when the moment is over.

  • ✓Full-surface access
  • ✓Compact folded profile
  • ✓Separate storage sleeve

The life around the product

Sometimes care looks like slowing the room down.

CalmLick creates a small shared pause when grooming, arrivals or ordinary afternoons need a gentler focus.

$49.00 USD
Sometimes care looks like slowing the room down.

Before you bring it home

Clear answers, without the fine-print fog.

Who is PawNovi CalmLick Foldable Enrichment Mat designed for?

Cats and dogs who enjoy spreadable enrichment and people who want a tidier way to store it.

How should I introduce it to my pet?

Start with a familiar pet-appropriate spread on one easy texture zone and supervise the first use.

What should I know about ongoing care?

Confirm final food, freezing and cleaning compatibility in the supplied care guide.

Where can I find shipping and return information?

Delivery estimates appear during checkout. Read our current shipping policy and return policy before ordering.

Concept-stage transparency: final dimensions, materials, performance specifications, compatibility and certifications are still subject to supplier validation. We will update this page before general availability rather than publish unverified numbers.